Category Archives: Brand Management

I want to be a full-time writer. What should I do?

Many writers love the idea of becoming a full-time writer, but aren’t sure of the [...]

Making Noise : How to develop a marketing campaign

You have a great product.  How do we get people to pay attention to it?  [...]

Branding with an Impact

Your branding needs to make an impact. Do you want to reach the masses? Do [...]

Brand New

What does it take to establish a strong brand.  It takes commitment, dedication, and a [...]

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